THE COMPLETE PLANNING AND COPYWRITING SYSTEM FOR SERVICE PROVIDERS & COACHES

Get Your Website Planned, Written, and Ready to Build—Without Second-Guessing Every Step

A simple system to map out your pages, write your copy, and create a website that actually books clients (before you touch a single template)

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Right now, your website probably feels like a puzzle you’re trying to solve without the full picture.

You’re…

Unsure what pages you actually need
Staring at a blank screen trying to write copy
Not sure your website communicates what you do clearly enough to attract the right clients

So you change your colors for the gazillionth time. Tweak fonts just one more time before dinner. Scrap everything you've written so far.

And still feel stuck.

Here’s the truth:

Your problem isn’t your template.

It’s not your platform.

It’s not even your design.

It’s that you don’t have a clear plan or conversion strategy behind your website.

That’s exactly what you get inside my Website Prep System: a complete step-by-step guide to plan your pages, write your website copy, and turn random visitors into paying clients

From "I don't know where to start"
to a site that sells for you

01

Clarity on exactly what your site needs

No more guessing which pages to include, what sections go where, or what features actually matter for a service or coaching-based business.

02

Copy that sounds like you — and converts

Section-by-section prompts walk you through every word of every page, so you never face a blank screen again.

03

A website that works while you sleep

Once your site is set up with the right strategy, structure, and copy, it becomes your best marketing asset.

INTRODUCING

Website Prep System

Everything you need to go from “I have no clue where to start” to ready to build and hit publish your website. (PSSST, this works even if you're working with a designer)!

With the Website Prep System you will:

Know exactly what goes into a website optimized to convert visitors into inquiries and booked clients.
Map out the exact pages and features you need to establish your credibility and book consistent clients.
Write the core pages of your website (Home, About, Services, Contact) with step-by-step prompts that guide you through writing section of the page in a voice that sounds like you.
Know how to choose stop-the-scrolling images that elevate your brand, build trust, and keep people on your page — even if you didn't have a professional photoshoot.
Make Google fall in love with your website with the help of my plain-English guide to getting your site found by the right people.
Keep track of your website performance and conversion rate over time

THAT'S EXACTLY WHAT I NEED, I'M IN!

WHAT’S INCLUDED:

When you buy the Website Prep System, you'll get instant access to:

Website strategy workbook and copy templates to easily and quickly write the copy for the core pages of your website
Video training that goes over the exact structure of each page on your website so you can build a website that converts not just looks nice
Website Photography and SEO guide as well as other website resources to make your website look polished and shows up in search engines
Lifetime access and all future updates

Hi, I'm Ana

I've been a web designer for over 15 years and I've designed over a 100 websites. Here's what I've learned:

A website that looks pretty and professional is not enough.

If you ignore the strategy, your website will sit there and collect digital dust instead of getting you consistently booked with the right-fit clients.

That's why I've created the Website Prep System - to help you nail down your website strategy long before you touch a single template or invest in a designer.

In 30 minutes...

Map out your site structure

Watch the Site That Sells training and use the Website Planner to nail down exactly which pages you need and what goes on each one.

In one afternoon...

Write every page of your site

Work through the copy prompts section by section. By the end, you'll have complete, conversion-focused copy ready to go.

In one day...

Optimize for SEO and images

Apply the Picture Perfect and SEO 101 guides to make sure your site looks professional and gets found by the right people.

Your questions, answered.

Not at all. The Website Prep System works whether you're hiring a designer, using a DIY website builder, or somewhere in between. The strategy, planning, and copy prompts are platform-agnostic — they work for any website.
Yes — that's exactly what they're designed for. The prompts are section-by-section, so you're never staring at a blank page. They guide you through what to write and what to include, so even if you don't think of yourself as a writer, you'll end up with copy that sounds like you and converts.
Both. If you're starting from scratch, the Website Planner and copy prompts will give you everything you need to build it right from the start. If you have an existing site that isn't converting, the training and prompts will help you diagnose and fix what's not working.
Instantly. As soon as your payment goes through, you'll receive an email with access to everything — all three core resources and all three bonus guides.

Ready to have a website that
actually works for you?

Everything you need to go from overwhelmed to ready to launch — all in one place, for one straightforward investment.

GET INSTANT ACCESS FOR €97